Hardcore Advertising

Brand marketers have to develop creative ways to sell their products to as many people as possible. We’ve seen ads from crazy to weird, but having a Krispy Kreme stand in the gym is a little overboard if you ask us!

There’s no logic behind having the sugary treats right within reach of people working hard to keep fit. We agree it’s brilliant thinking because everyone would want a Krispy Kreme, and the retailer would make a big buck at the end of the day. We hope it’s a sugar-free alternative they use, so there’s no cheating in the clients’ fitness journeys.